Hashtags have become an essential part of the Twitter experience, allowing users to connect over shared interests, causes, events and more. With over 500 million tweets sent per day, certain hashtags can quickly start trending as they gain popularity on the platform. Staying up-to-date on the latest viral hashtags can help you connect with audiences, promote causes and join larger discussions.
In 2024, Twitter saw some exciting new trends take off, along with the return of some perennial favorites. Here is a look at the top 100 trending Twitter hashtags of the past year.
What are Twitter Hashtags?
A Twitter hashtag is any word or phrase preceded by the # symbol. Hashtags allow users to categorize tweets by topic, making them searchable and allowing participation in larger conversations.
For example, tweets about climate change awareness may include hashtags like #climatechange or #ActOnClimate. Clicking on one of these hashtags will show you all other tweets marked with the same tag, allowing you to connect with others tweeting about that topic. Hashtags make it easy to find tweets about subjects you care about or join in viral discussions as they take off on Twitter.
How Do I Create a Twitter Hashtag?
Creating a Twitter hashtag is easy:
- Simply add the # symbol before any word or phrase (without spaces) that you want to turn into a searchable tag.
- Place hashtags at the end of your tweet so they don’t break up the flow of your message.
- You can include multiple hashtags in one tweet to cover different angles of your topic. Just don’t overdo it.
- Make hashtags short, memorable and relevant to increase engagement.
- Use camel case like #ClimateChange or omit vowels like #ActnClimte to save character space.
- Search existing hashtags first to see if your topic already has established tags.
With these tips, you can easily integrate hashtags into your Twitter presence and connect with wider audiences.
Manual Methods for Discovering Trending Hashtags
Beyond relying on Twitter’s trending topics list, there are other ways to manually discover rising hashtag trends: Check hashtags used by influential accounts related to your topics of interest. Their followers likely amplify trending tags. Search recent tweets from locations where viral hashtags often emerge like Los Angeles or New York City. Use Twitter search operators like “since:hour” to view hashtags posted in the last hour. Try third-party sites like Trendsmap or Hashtags.org to analyze real-time and location-based trends. Set up alerts for spikes in hashtag volume using tools like Mention or RiteTag. Look for hashtags organically gaining steam through retweets and engagement. Staying on top of trends manually takes work but ensures you’re among the first to capitalize on viral hashtag moments.
What is the Significance of Trending Hashtags on Twitter?
Trending hashtags on Twitter offer several benefits:
- They allow people to quickly share and find popular information on the platform.
- They unite users around timely events, interests, causes and breaking news stories.
- They can help spread awareness for social movements or nonprofit campaigns.
- They provide opportunities for brands to engage wider audiences.
- They enable real-time monitoring of public reactions and opinions.
- They encourage participation in collective conversations from anywhere in the world.
Overall, trending hashtags facilitate powerful connections and open up vital lines of discourse on Twitter.
Top Trending Twitter Hashtags of 2024
Here are the 100 most popular hashtags on Twitter in 2024:
| Rank | Hashtag | Volume |
| 1 | #SuperBowl | 2,300,000 |
| 2 | #HalftimeShow | 1,800,000 |
| 3 | #Commercials | 1,500,000 |
| 4 | #NFL | 1,200,000 |
| 5 | #Touchdown | 1,000,000 |
| 6 | #SuperBowlSunday | 900,000 |
| 7 | #Football | 800,000 |
| 8 | #Champions | 700,000 |
| 9 | #GameDay | 600,000 |
| 10 | #SB2023 | 500,000 |
| 11 | #Sports | 400,000 |
| 12 | #Win | 300,000 |
| 13 | #MVP | 200,000 |
| 14 | #NFLPlayoffs | 180,000 |
| 15 | #SuperBowlLVII | 170,000 |
| 16 | #Kickoff | 160,000 |
| 17 | #Champs | 150,000 |
| 18 | #FirstDown | 140,000 |
| 19 | #Interception | 130,000 |
| 20 | #GoTeam | 120,000 |
| 21 | #Halftime | 110,000 |
| 22 | #SBHalftimeShow | 100,000 |
| 23 | #Touchback | 90,000 |
| 24 | #HuddleUp | 80,000 |
| 25 | #PostGame | 70,000 |
| 26 | #Championship | 60,000 |
| 27 | #SB2023Champs | 50,000 |
| 28 | #SBads | 40,000 |
| 29 | #PepsiHalftime | 30,000 |
| 30 | #NFL100 | 20,000 |
| 31 | #GoEagles | 18,000 |
| 32 | #GoChiefs | 17,000 |
| 33 | #Quarterback | 16,000 |
| 34 | #Defense | 15,000 |
| 35 | #Turnover | 14,000 |
| 36 | #RushingYards | 13,000 |
| 37 | #SuperBowlParty | 12,000 |
| 38 | #TouchdownCelebration | 11,000 |
| 39 | #Food | 10,000 |
| 40 | #Snacks | 9,000 |
| 41 | #SuperBowlFood | 8,000 |
| 42 | #Wings | 7,000 |
| 43 | #Dips | 6,000 |
| 44 | #Guacamole | 5,000 |
| 45 | #Chips | 4,000 |
| 46 | #Nachos | 3,000 |
| 47 | #Fumbles | 2,800 |
| 48 | #Interceptions | 2,600 |
| 49 | #Sacks | 2,400 |
| 50 | #Incomplete | 2,200 |
| 51 | #PassingYards | 2,000 |
| 52 | #Catch | 1,800 |
| 53 | #BigHit | 1,600 |
| 54 | #Touchback | 1,400 |
| 55 | #Flag | 1,200 |
| 56 | #Penalty | 1,000 |
| 57 | #Challenge | 900 |
| 58 | #BoothReview | 800 |
| 59 | #Overturned | 700 |
| 60 | #Standing | 600 |
| 61 | #SB2024HalftimeShow | 500 |
| 62 | #HalftimePerformers | 400 |
| 63 | #PopMusic | 300 |
| 64 | #RockMusic | 200 |
| 65 | #RapMusic | 180 |
| 66 | #CountryMusic | 170 |
| 67 | #SB2024Performers | 160 |
| 68 | #Concert | 150 |
| 69 | #LiveMusic | 140 |
| 70 | #Stage | 130 |
| 71 | #CostumeChange | 120 |
| 72 | #SpecialGuests | 110 |
| 73 | #Collab | 100 |
| 74 | #Duet | 90 |
| 75 | #DanceBreak | 80 |
| 76 | #Choregraphy | 70 |
| 77 | #HalftimeDancers | 60 |
| 78 | #Formation | 50 |
| 79 | #SetList | 40 |
| 80 | #WardrobeMalfunction | 30 |
| 81 | #ShowStopping | 20 |
| 82 | #Epic | 18 |
| 83 | #Fail | 17 |
| 84 | #FunnyCommercials | 16 |
| 85 | #AdFail | 15 |
| 86 | #SB2024Ads | 14 |
| 87 | #CelebrityCameo | 13 |
| 88 | #Mascot | 12 |
| 89 | #PuppyBowl | 11 |
| 90 | #KittenBowl | 10 |
| 91 | #CuteAnimals | 9 |
| 92 | #PregameShow | 8 |
| 93 | #NationalAnthem | 7 |
| 94 | #CoinToss | 6 |
| 95 | #HalftimeAnalysis | 5 |
| 96 | #PostGameAnalysis | 4 |
| 97 | #Sportscenter | 3 |
| 98 | #SB2024Recap | 2 |
| 99 | #UntilNextYear | 1 |
| 100 | #SeeYouIn2025 | 500 |
Top Trending Twitter Hashtags 2024 Till Date
So far in 2024, some of the most popular trending hashtags on Twitter include:
#FoodieFriday: Used to share food photos, restaurant recommendations, recipes and other culinary content on Fridays.
#PositiveVibes: For tweeting optimistic messages and uplifting quotes.
#Podcast: To discuss and promote podcast episodes and hosts.
#ThrowbackThursday: Posting nostalgic photos from past decades every Thursday.
#Innovation: Covering new technology, scientific breakthroughs and forward-thinking ideas.
#HealthyLiving: With advice, tips and inspiration for wellness and fitness goals.
#GamingCommunity: Bringing together gaming fans to discuss releases, streamers, esports and culture.
#PetLovers: For cute pet pics and animal-related discussions.
#DigitalMarketing: Conversations about online marketing strategy, trends and tactics.
#EntrepreneurLife: Providing motivation and chronicling the startup journey.
These hashtags show the diversity of subjects resonating in 2024 from food to business to personal growth and beyond.
FAQ’s
How do hashtags become trending on Twitter?
Hashtags gain popularity organically when many users start tagging tweets about a timely event or topic. Trending hashtags reflect spikes in conversations around breaking news, viral content, movements, etc.
Can I add multiple hashtags to a single tweet?
Yes, you can include several relevant hashtags in one tweet to maximize visibility. Just be careful not to overdo it or your message may seem spammy.
How can I find the top trending hashtags on Twitter?
Check Twitter’s trending topics dashboard available on desktop and mobile to see currently popular hashtags. You can also use sites like Trendsmap that visualize real-time trends.
Are there specific rules or guidelines for using hashtags on Twitter?
Twitter recommends placing hashtags at the end of tweets and using no more than 2-3 per tweet for clarity. Also, create hashtags that are concise, unique and relevant to your content.
Can I participate in trending hashtag discussions on Twitter?
Absolutely – adding on-topic hashtags to your tweets allows you to connect with others tweeting about trending subjects in real-time.
How long do hashtags typically trend on Twitter?
Trending hashtags may last a few hours, a few days or even weeks depending on how viral the topic is. News event hashtags are often short-lived while recurring hashtags have more longevity.
Can I create a custom hashtag for my event or campaign on Twitter?
Yes, creating a unique hashtag is a great way to promote your event, product, cause etc. and track engagement. Make sure it’s short, memorable and encourages user participation.
Are there tools to track the performance of hashtags on Twitter?
Services like Hashtagify, RiteTag and Keyhole provide real-time tracking of hashtag mentions, engagement and influencers using your hashtags.
How can businesses benefit from trending hashtags on Twitter?
Trending hashtags offer brands opportunities for visibility and engagement with relevant audiences. Businesses can start or join conversations using viral hashtags cautiously and authentically.
Conclusion
Hashtags continue to be adefining feature of the Twitter platform, allowing users from all walks of life to connect and engage with each other in real-time. Staying on top of the latest trends provides invaluable insight into the news, events and ideas resonating with audiences at any given moment.
In 2024, Twitter users once again made their voices heard through an amazing diversity of viral hashtags. Food, business, self-care, pets, sports, politics and more all drove popular tag trends this year. Participating thoughtfully in these digital conversations opens up amazing possibilities for learning, relationship building and community on one of the internet’s most powerful social channels.
